Meet incredible Charista Baye, a serial entrepreneur turned franchise matchmaker. We unravel the myths surrounding franchises – spoiler: they're not all about hefty investments and burgers! Charista shares her journey, from breaking free from the corporate grind to becoming the ultimate business matchmaker. We explore the lesser-known facets of franchises, from diverse industry options to the importance of timely risks and due diligence. Get ready for some golden advice on thriving in the world of franchising, sprinkled with success stories that will ignite your entrepreneurial spirit. Whether you're eyeing the franchise game or just curious about the business world beyond the myths, this episode is your backstage pass. Tune in for laughter, insights, and a roadmap to finding your perfect entrepreneurial fit.
Read More"Don't just sit back and think, this is going to come to me. It's not. You have to take action." - Charista Baye