The PESO model offers a holistic approach by integrating Paid, Earned, Shared, and Owned media into a unified strategy that resonates deeply with your audience. From strategic paid media investments to the authenticity of earned mentions, the engagement of shared content, and the direct impact of owned media, each component is essential.
Read MoreDiscover the art of brainstorming: alone for focus or with a group for synergy. Uncover which approach suits you best
Read MoreChatGPT Is the wizard behind the curtain, the silent or not-so-silent partner in your creative endeavors, and yes, potentially, the robot will take over your life.😉 Let’s not go there; instead, let's dive into the 5 questions I get asked most frequently.
Read MoreStruggling to engage your audience on social media? Get ahead with 3 expert tips for crafting high-engaging posts effortlessly! Perfect for entrepreneurs and small business owners.
Read MoreThere's something magical about writing and content creation. It's not just about stringing words together; it's an art form. It’s the thrill of taking your thoughts and ideas and transforming them into captivating stories or informative pieces. The blank page is a canvas, and our words the paint.
Read MoreExplore ChatGPT's role in business: a time-saving, idea-generating, content-creating AI tool. Embrace innovation for growth and efficiency.
Read MoreIn a nutshell, these four rules turn your brainstorming session into a comedy sketch. The no-boo zone, crazy talk, commitment issues, and the more-ideas-the-merrier mentality make brainstorming a blast.
Read More10 Tips to help a business owner start a podcast.
Read MoreIt seems like every platform is coming out with AI-powered features. Even though it’s not my second nature, I’m still incredibly excited and curious about AI and started with ChatGPT.
Read MoreHave you heard these myths about leveraging AI for small businesses? Let's debunk them and uncover the truth!
Read MoreHaving ADHD as a business owner doesn't mean you're destined for failure. You can thrive and achieve remarkable success by debunking these three common myths and implementing practical strategies.
Read MoreFind out how brainstorming can be your secret weapon to achieve greatness. Vivian debunks the myth that creativity is limited to a select few and shares how anyone can generate great ideas.
Read MoreIn this episode: Dr. Jennifer Churchill and I uncover the crucial role self-awareness plays in leadership and business success and how to grow in this area.
Read MoreAs an entrepreneur, your mental health is crucial in maintaining your edge in the business world. Preparing for unexpected disruptions cannot be overstated, as it can provide peace of mind and the ability to adapt more fluidly to unforeseen challenges.
Read MoreEveryone is talking about AI, chatbots, and ChatGPT. How can your business benefit? Here are 15 ways to use AI in your business that may surprise you.
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